Intro
SOUR is a Copenhagen based collaborative storytelling studio. Crafting iconic, emotional and timeless stories for brands that want to connect with their audiences.
A portfolio that lingers like a memory.
A living tradition for a new generation.
Made by a mom who flew it first, for every parent about to fly it next.
Making everyday moments feel special.
How we work
The best results happen when the brief is a starting point, not a ceiling.
We work as an extension of your team — not a vendor you brief and forget. Every project starts with a real conversation about what you're building, who it's for, and what the brand has earned the right to say.
From there we build together. Strategy, design, and development move as one, with every stage shared and every decision explained, so there are fewer surprises and work that holds up in the real world.
We stay involved until it's right. Not until the invoice is paid.
Featured Clients
Services
Three ways to craft a story that lasts.
cms - Content Made Simple
Do you feel trapped by your own website? Uploading a new image takes a support ticket. Getting a landing page live for a critical campaign takes two weeks.
We rebuild your setup from the inside out — so your team can actually run your website the way it's meant to be run.
Services
Not every brief fits the same mould. Some need a brand built from scratch. Some need a website they control. Some need a creative partner.
We offer three core services and we shape the work around what you actually need, not a fixed scope written six months before the project started.
Every engagement is structured around a clear outcome. We ask the right questions upfront, move with intention, and don't disappear once the files are handed over. If something needs adjusting after launch, we're reachable — that's not a premium, that's just how we work.
Need help?
Frequently asked questions
What kind of clients does SOUR work with?
SOUR works with brands at three points on the same journey. Those with a long history. Names people half-know, whose story is already earned but isn't yet felt online. Brands growing fast and extending into new products and markets, who need the emotional consistency to hold it all together. And founders starting with clarity from day one, who want a brand built to last so nothing needs retrofitting later. Whether it's a legacy you inherited, equity you built, or a vision you're starting with. We make it felt everywhere.
How long does a typical project take?
Timelines depend on the shape of the engagement. As a rough guide, a standalone brand identity typically runs around 4 to 6 weeks, and a Webflow website around 4 to 8. A combined brand and website project usually lands in the region of 8 to 10 weeks end to end. Larger, multi-channel engagements and ongoing partnerships are scoped individually. Every project is different, but whatever the shape, you'll get a clear schedule with milestones before work begins.
Do you work with clients outside of Copenhagen?
Yes. SOUR is based in Copenhagen but works with clients across Europe, North America, and beyond. Our process runs smoothly remotely, with key touchpoints handled over video calls and shared tools like Figma, Webflow, and ClickUp. Time zone differences rarely get in the way.
How many projects do you take on at once?
SOUR keeps its roster intentionally small. At any given time we work with a limited number of active projects, which means every client gets our full attention. The result is better work, faster decisions, and a more focused experience from kickoff to handover.
What does the onboarding process look like?
Onboarding starts with a discovery and planning session. Before our first call you'll receive a short briefing questionnaire, which helps us arrive prepared. In the call itself we dig into your business, audience, goals, and vision. From there we build a clear project plan and get to work.
How do you handle feedback and revisions?
Feedback happens in dedicated review rounds at key stages of the project. Clients leave comments directly in Figma during design, and in Webflow during build, which keeps notes specific and organized. Each revision round is scheduled into the project timeline so nothing drags out, and you always know when the next review is happening.
What kind of clients does SOUR work with?
SOUR works with founders, startups, and small businesses who are serious about building a brand that lasts. Our clients typically sit at one of three stages: launching something new, refreshing an existing brand, or scaling up and needing a creative partner across multiple channels. We partner best with teams who value both strategy and craft, and who want a design studio that stays involved beyond the initial handover.
How long does a typical project take?
A brand identity project typically takes 4 to 6 weeks. A Webflow website takes 4 to 8 weeks. A combined brand and website project runs 8 to 10 weeks end to end. We send a clear schedule with every milestone before work begins, so you know exactly what's happening and when.
Do you work with clients outside of Copenhagen?
Yes. SOUR is based in Copenhagen but works with clients across Europe, North America, and beyond. Our process runs smoothly remotely, with key touchpoints handled over video calls and shared tools like Figma, Webflow, and ClickUp. Time zone differences rarely get in the way.
How many projects does SOUR take on at once?
SOUR keeps its roster intentionally small. At any given time we work with a limited number of active projects, which means every client gets our full attention. The result is better work, faster decisions, and a more focused experience from kickoff to handover.
What does the onboarding process look like?
Onboarding starts with a discovery and planning session. Before our first call you'll receive a short briefing questionnaire, which helps us arrive prepared. In the call itself we dig into your business, audience, goals, and vision. From there we build a clear project plan and get to work.
How does SOUR handle feedback and revisions?
Feedback happens in dedicated review rounds at key stages of the project. Clients leave comments directly in Figma during design, and in Webflow during build, which keeps notes specific and organized. Each revision round is scheduled into the project timeline so nothing drags out, and you always know when the next review is happening.